Now, take a peak at one of my branded product stores

Hey,

Last week I pulled back the curtain on one of my real dropshipping stores.

$175,000 in revenue for the year so far. $8,000 in profit. 5% margin.

That’s dropshipping. And if you’re running a store right now, I reckon your numbers look pretty similar.

This week I want to show you what happens when you tweak the model.

Same Daily Clarity Dashboard. Same ecommerce business structure. Different business dynamics.

This one runs what we call a hybrid model.

Still dropshipping, but with our own branded products in the mix.

About 60% of sales in this business come from products we own and control.

Same time period. Just over a million dollars in revenue and $237,000 in profit at 22% profit margin.

Just a tad bit more exciting, don’t ya reckon?

Here’s the vid. Take a peek at part 1 and part 2 on IG.

Of course, $8k profit to $237k profit ain’t gonna happen overnight. And it doesn’t happen by accident.

There’s a sequence to it. And it’s actually pretty simple when you see it laid out.

Step 1 = Clarity. Before anything else, we install the Daily Clarity Dashboard so you can actually see your numbers. Real margin. Real profit. No guessing. This happens in the very first session inside Escape Velocity.

Step 2 = Margins. Once you can see clearly, the next move becomes obvious. We find the products your market actually wants, source them yourself, and cut out the local supplier taking the lion’s share of your margin. That product cost ratio starts coming down.

Step 3 = Fuel on the fire. With better margins you’ve got room to move. We build out your paid ads and content engine so you’re growing consistently and profitably.

Step 4 = The team. This is where it gets fun. You build the systems and the people around you so the business stops running through you. You step back. You become the owner, not the operator.

The difference between $8,000 and $237,000 profit isn’t luck. It’s the system and it’s what you install in Escape Velocity™.

— Matthew